Crocodile Dundee is one of the most iconic film characters to emerge from Australia and now 30 years on from the first movie he is being used to encourage more people to visit.

The 30th anniversary of the release of Crocodile Dundee is expected to provide a significant boost to tourism in Kakadu, where most of the film's Australian scenes were shot.

The film was released in Australian cinemas on 30 April 1986 and became an immediate success, conquering the international markets as well yet was made for just over A$8 million, then grossing some A$400 million globally.


Crocodile Dundee showcased some of Kakadu's most spectacular landscapes including Ubirr, Nourlangie and Gunlom, along with the region's rich wildlife, particularly its saltwater crocodiles, and Aboriginal heritage.

For Kakadu, a fledgling tourism industry was supercharged overnight, with the crocodile the central attraction, whether it be in accommodation or tours, with nearby Yellow Water Billabong established as one of the most popular locations for cruises to catch sight of crocodiles in their natural habitat.

Kakadu Tourism is anticipating the focus of the film will significantly boost international and domestic tourism to Kakadu in the year ahead, with the first quarter of 2016 already seeing the best results in five years.

Chair of Kakadu Tourism, Rick Allert, said that conditions were perfect a major revival in tourism to region. "A relatively dry wet season has meant that most of the Park's attractions will be open from May, which is about a month earlier than usual," he pointed out.

"Crocodile Dundee had an incredibly powerful impact on the destination. The Paul Hogan character and the stunning landscapes of Kakadu combined to present a powerful image that had rarely been seen before on the screen," he explained.

"In the 30 years since Crocodile Dundee was released, tourism infrastructure such as roads, accommodation and tour programmes have made visiting Kakadu much easier, but what hasn't changed is the unique landscape and Indigenous character of the region. It is still one of the most remarkable and beautiful attractions in Australia," he added.

Tourism Australia managing director, John O'Sullivan, believes that the first and second movie played an instrumental part in putting Australia on the radar of American holiday makers with scenes located in New York.

"It's still hard to believe that it's been 30 years since that first Crocodile Dundee film started breaking box office records. The actors may have aged, the fashions may be a little dated but the spectacular scenery of the Northern Territory and rugged Kakadu landscapes have certainly not lost any of their magic appeal," he said.

He added that the interest in the film's 30 year anniversary was great for tourism, and would hopefully inspire a whole new generation of American Crocodile Dundee fans to head to Australia.